About usBuilt on craft,
Built on craft,
driven by trust.
First Luxury FZ-LLC was founded in 2025 in the Ras Al Khaimah Economic Zone with a simple belief: buying online across borders should feel as considered as shopping in a fine boutique.
Our story
A UAE company with a global outlook
We are a licensed e-commerce trading company. We source quality consumer products from trusted manufacturers in China and sell them online to customers in the United States, Canada, the United Kingdom, Europe, Australia and New Zealand.
The UAE sits at the crossroads of global trade. From here we work with suppliers in Asia and serve customers in the West, combining strong logistics with a premium, customer-first retail experience. Every product we list is chosen with care, every policy is published openly, and every customer can reach a real person when they need help.
2025Founded · Ras Al Khaimah
DOFounder
LeadershipDiyorbek Orifboev
Diyorbek Orifboev
Founder
Diyorbek founded First Luxury FZ-LLC to bring together his two areas of expertise: digital marketing and e-commerce.
With a background in online and performance marketing for e-commerce brands, Diyorbek leads the company's product strategy, brand positioning and customer acquisition. His focus is on building online stores that customers trust: clear product information, honest marketing, reliable delivery and responsive support.
Our valuesThe principles behind
The principles behind
every order
I.
Integrity
Accurate product descriptions, transparent pricing and honest delivery estimates.
II.
Quality
Products are chosen and reviewed carefully before they reach our store.
III.
Service
Fast, courteous support and clear, fair return and refund policies.
IV.
Compliance
Fully licensed in the UAE and committed to consumer protection and data privacy standards.
Legal name
Licensing authority
Ras Al Khaimah Economic Zone (RAKEZ)
Licensed activities
E-Commerce Through Websites · General Trading
E-Commerce licence
No. 45031979
General Trading licence
No. 7014903
Registered address